The Journal

Stories, Tips & Behind the Scenes

Campaign advice, community spotlights, and updates from the team building Back-A-Boobie.

Campaign Tips

How to Write a Campaign Story That Actually Gets Backed

The difference between a campaign that stalls at 12% and one that flies past its goal usually comes down to five sentences. Here's how to write them.

June 12, 20266 min read
Success Stories

Sophie's Story: From 12 Days to Fully Funded

A behind-the-scenes look at how one campaigner turned 287 backers into a movement — and what she'd do differently next time.

June 3, 20268 min read
Community

The Psychology of Backing: Why People Give to Strangers

We surveyed 1,200 backers about what makes them hit "Back Her Dream." The answers surprised even us.

May 22, 20265 min read
Campaign Tips

Setting a Realistic Funding Goal (And Why Bigger Isn't Always Better)

Campaigns that exceed their goal share one thing in common: a number that felt achievable from day one.

May 9, 20264 min read
Platform

Inside Our Trust & Safety Process

Every campaign on Back-A-Boobie is reviewed before it goes live. Here's exactly what we check, and why.

April 28, 20267 min read
Campaign Tips

Five Photos That Make Backers Stop Scrolling

Warm, authentic, and personal beats polished every time. A quick guide to imagery that builds trust.

April 14, 20263 min read